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For brands

Sponsor people, not just logos

Reach the people who show up for the events that matter to your brand. Build a campaign around a cause, a city, or a community — and review it before it goes live.

What's good for brands

A sponsorship that can be explained

Every campaign is built to be understandable to a brand's marketing and finance teams — clearly scoped, reviewable, and honest.

Campaign by intent

Sponsor by city, sport, distance or cause. Target the participants and events your brand genuinely cares about.

Clear scope

Set a target, link it to a completed event, and keep the terms visible. No vague promises to report on.

Cause-led

Route a share of a sponsorship to charity. Give your brand a story a community can stand behind.

Reviewable

Campaign plans are designed to pass a marketing review and a finance review before anything goes live.

Preliminary. Brand campaign tooling, reporting and settlement are being built. No live payment, payout, or escrow is offered yet, and no results are guaranteed.

Sponsor the next finish line

Create a brand account and review your first campaign with us.